Picture: Chris Lane
Looking after budding designers.
Many entrepreneurial fashion figures and thier industry role models would be the first to agree their arena is competitive, hard to crack, and challenging to sustain.
But it is a world that celebrates creativity, technical skills and vision – something that drives the new scene-stealer’s motivations and keeps the more solidly established bunch afloat.
To give the young guns a lift, an event called “Launch My Label” was held to help them gain greater exposure in Australia, through media, buyers, online fashion websites, boutiques and bloggers.
Organiser Chic Petite Events has worked with more than 70 emerging Australian fashion designers by connecting them with outlets that may provide significant networking opportunities.
Network of support: Laura Maidment in the picture, hopes for a bright future in fashion land. Industry exposure has helped give her a nudge in the right direction.
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